Metro branding in India has emerged as one of the most effective and impactful advertising strategies for businesses looking to maximize their urban outreach. With the rapid expansion of metro networks across major cities, metro advertising in India provides an unparalleled opportunity to engage with millions of daily commuters. Brands can leverage metro branding in India to enhance visibility, drive brand recall, and create lasting impressions.
Metro offers interior branding options in two categories of trains: Rotem (Rotem & Rotem 2) and Bombardier. Advertisers can choose to display their creatives inside individual coaches, making it a versatile medium for targeted marketing.
Take your brand message across the city with full-train wraps on the exterior of metro trains. This vibrant option transforms the train into a moving billboard that draws attention both at stations and throughout its route.
Let your brand be heard! With interior jingle advertising, your audio ad (10–20 seconds) plays on-board across metro trains. The system triggers these ads once the train departs the source station.
Looking for maximum impact? Full Train Branding combines both interior and exterior advertising, turning the entire metro into your brand’s canvas. This 360-degree format allows you to dominate every angle of a commuter’s journey—from the moment they see the train to the time they step off.
This includes advertising on external walls, fencing, and station entry points. It not only captures the attention of metro riders but also targets nearby pedestrians, motorists, and bus passengers.
Metro station hoardings are static, large-format ads placed inside metro stations. These are perfect for reaching thousands of daily commuters as they wait, walk, or exit the station.
As the backbone of urban transportation in the National Capital Region (NCR), Delhi Metro offers businesses extensive exposure and engagement opportunities. According to the Delhi Metro Rail Corporation (DMRC), the network spans:
Delhi Metro’s vast reach makes it an attractive advertising medium for businesses of all sizes. Whether it's a startup or a multinational corporation, metro advertising in India ensures mass exposure and high engagement rates.
With the increasing reliance on metro transport, metro branding in India has become an essential marketing tool. Here’s why businesses should consider metro advertising:
Litost India is a trusted advertising solutions provider specializing in metro branding in India. Here’s why businesses choose us: